I was in your shoes not long ago. Not your actual shoes (I prefer flip flops) but I sat on your side of this blog and I read it hoping each time for a piece of the magic I experience when I interact with the Noodlehead team. A little life-changing nugget (OMLastPass, you are so sweet!) or a strategy-changing breakthrough. I was the Marketing department of a local business trying to get customers where before I'd thought there were none (or none worth spending time on). I was working at a company where the computer skills were minimal as was the understanding of websites and social media marketing. Oh, we understood social marketing - we'd participated in appropriate trade associations and held and attended events - but we hadn't gone virtual. But I also worked for a company that acknowledged a shifting trend in the way customers were looking for products and services - we needed to get ahead of the curve if we wanted to increase our visibility.

I began my search for a website-building partner in 2006. By 2008, when Noodlehead's CEO Jason Montoya won the grand door prize at an event hosted by my company, I knew I wanted a Content Management System (autonomy to make simple edits myself). I was eager to complete this project, but was slowed down by a corporate approval process (tough to turn those big ships) and an even tougher patch of business. If you're going to invest thousands of dollars on a website in the middle of lay-offs, you better have thought things through.

Noodlehead caught our attention. A posse of kids showed up for our creative meeting...they were so young! But they held their own in the conversation. They said things that revealed insight, business minds and creative spirits. They seemed like good people trying to do good work.

After a year courting us, We gave Noodlehead the contract to our site and began down a path that would lead to multiple builds for multiple companies under the corporate umbrella. My role with the companies grew and my work became much more project-oriented and web-based. I got to be creative, and thought about the businesses often. I'd come up with ideas and immediately turn to Noodlehead with questions, on a mission to plan a pitch to my bosses. We kicked things around and they helped me execute. Some wins were bigger than others. We once turned a belly-flop into a swan dive (full story available upon request;)) But I enjoyed working with them each time and I always walked away from the project smarter than I'd walked into it.

The pasta aligned when the opportunity arose for me to work at Noodlehead. I knew and liked the company and it's vision. I was passionate about the industry. I could even keep working on the projects I was already so excited about. I've always been one to follow my heart - the move was not a tough sell:)

I've been at NHS about two months now and it's been a heck of a ride. I feel more settled now, and informed. Ready to promptly assist you whatever your need may be. If I don't have an answer, I'll figure out where to find it. I'm ready to help you any way I can, and I hope you'll also help one another.* Please don't hesitate to comment on any of the ideas we throw up on this blog. We want it to be just as much yours as it is ours. For that matter, please don't hesitate to contact us with any thoughts or concerns surrounding any facet of your marketing or operational strategy. We enjoy getting a trainer off the road by producing an instructional video just as much as we enjoy helping you tell your story to the appropriate audience.

I'll conclude my self-introduction (yes, that's the intention of this post;)) with the words I've used to describe myself often: I'm a workaholic, momaholic, growthaholic hippie in a fiscally responsible sheepskin. And now I may also add that I am so proud to be a Noodlehead.

I'm looking forward to helping you grow your business!

Beth Coetzee
VP of Operations
Noodlehead Marketing

*You see, we've decided to build something for you, for us, for anyone else with a similar vision. Actually, Jason already built it. Noodlehead Network hosts an online community that waits only for people with vision to use it. Waiting for those who seek always to improve, to innovate, to do good work to come together and share their ideas and inspire one another. Waiting for you. More on this project later...